Marketing Ideas in the COVID-19 Atmosphere

Please contribute your ideas in the comments below! Or email to [email protected]

Go virtual!

Show your customers what you have in the store via a video. If you do a Facebook live, that video stays up and is available for people to peruse, or you can create a special video. This would also be a great project if you have employees who may have computer skills and additional time on their hands if business has slowed down.  

Examples: Kuekenhof Gardens in Holland 

Expand supply to Grocery Stores

Consumers are still going to grocery stores, and many are more familiar with grocery stores as places to buy flowers, plants, and bedding plants. If you are a current supplier to grocery stores, make sure to visit with them about their ordering levels for this spring, and ensure their stock of live plants is up to date. Check if they have room for expansion of live plant sales! 

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